Selling amber is not quite different from selling any other item or product. It is all about selling something that people really want to buy. Whether you are selling the amber online or at a brick-and-mortar shop, there are a few things you will want to keep in mind. Here are some of the things that you should definitely know before you put amber for sale.

Overcoming Objections

Whenever you are buying something, it is natural to have some objections. As a seller, you will need to keep this in mind. When you are selling the amber, expect that there will be some objections by the customers. You will need to overcome the objections to ensure that you are able to make the sale. When the amber is in question, the customers may have certain unique objections. The fact is that most of the objections are usually around the quality of the amber and its origin. People know that there are many vendors out there who are selling the fake products. There are too many stories doing the round in the internet and thus people’s distrust is understandable. Your job is to make the customer feel confident about the quality of your product. Put the gem on the display and ask the customers to observe it themselves.

Learn How to Tell the Original Amber from a Fake

Before you tell your customers how to identify the genuine amber, you should yourself know how to do it. There are several ways to find the authenticity of the amber including fire test and you should know all of them. When the customers are not able to figure out the authenticity, you will be able to help them out. Making the customer confident about your amber quality will drive more sales. This will also give you better word of mouth popularity.

Know Your Amber

Like all other gemstones, to determine the value of the amber, you will need to look at its size, colour, and clarity. But what’s unique about amber is that the inclusions are not taken as flaws but are rather considered as asset. DRFineJewels Amber for Sale is in high demand.

The colour: The amber which is of cognac colour or is in the rich honey colour is the most expensive one. But there are some amber lovers who want to go for other colours as well such as yellow. There is another kind of amber which is pretty rare and is in high demand – it is in cherry red colour. The green coloured amber varies a lot in price. However, the deep green hue is priced higher than the light green tint. Blue amber is rare and comes only from Dominican Republic.

The Clarity: The clearer ambers are more expensive but it is not always the case. If there are inclusions in the amber especially of the animal or plant matter then it becomes extremely valuable. The truth is that the inclusion may enhance the price of the amber. But there are some people who prefer the clear amber over the one with inclusions.